{"id":13626,"date":"2024-04-04T03:05:04","date_gmt":"2024-04-04T06:05:04","guid":{"rendered":"https:\/\/4tuneagencia.digital\/blog\/meta-anuncia-novos-recursos-para-anunciantes-olhar-digital\/"},"modified":"2024-04-04T03:05:04","modified_gmt":"2024-04-04T06:05:04","slug":"meta-anuncia-novos-recursos-para-anunciantes-olhar-digital","status":"publish","type":"post","link":"https:\/\/4tuneagencia.digital\/blog\/meta-anuncia-novos-recursos-para-anunciantes-olhar-digital\/","title":{"rendered":"Meta anuncia novos recursos para anunciantes &#8211; Olhar Digital"},"content":{"rendered":"<p>A <a href=\"https:\/\/olhardigital.com.br\/tag\/meta\/\" rel=\"noreferrer noopener\">Meta<\/a> anunciou recentemente novas ferramentas de <a href=\"https:\/\/olhardigital.com.br\/tag\/inteligencia-artificial\/\" rel=\"noreferrer noopener\">intelig\u00eancia artificial<\/a> (IA) para anunciantes, envolvendo gera\u00e7\u00e3o de leads (potenciais consumidores), CRM (Gest\u00e3o de Relacionamento com o Cliente) e mais.<br \/><strong>Leia mais:<\/strong><br \/>A Meta acredita que o Facebook e Instagram tamb\u00e9m podem se tornar plataformas de vendas. Ap\u00f3s oferecer (e desistir) das compras ao vivo,\u00a0a empresa\u00a0<a href=\"https:\/\/olhardigital.com.br\/2023\/11\/10\/internet-e-redes-sociais\/compras-na-amazon-pelo-facebook-e-instagram-meta-anuncia-parceria\/\" rel=\"noreferrer noopener\">anunciou recentemente uma parceria com a Amazon<\/a>.\u00a0<br \/>O acordo com\u00a0<a href=\"https:\/\/olhardigital.com.br\/tag\/amazon\/\" rel=\"noreferrer noopener\">a gigante do varejo<\/a>, isso\u00a0permitir\u00e1 que clientes vinculem contas Amazon ao Facebook e Instagram. Dessa forma, um pedido poder\u00e1 ser finalizado sem sair dos aplicativos da Meta, aproveitando os dados cadastrados na Amazon (cart\u00e3o de cr\u00e9dito, endere\u00e7o e mais).<br \/>Pela primeira vez, os clientes poder\u00e3o comprar em an\u00fancios da Amazon no Facebook e Instagram e finalizar compras sem sair dos aplicativos.<br \/>Jornalista em forma\u00e7\u00e3o pela Universidade Metodista de S\u00e3o Paulo (UMESP). Mesmo com alguns assuntos negativos, gosta ficar atualizado e noticiar sobre diferentes temas da tecnologia.<br \/>Bruno Capozzi \u00e9 jornalista formado pela Faculdade C\u00e1sper L\u00edbero e mestre em Ci\u00eancias Sociais pela PUC-SP, tendo como foco a pesquisa de redes sociais e tecnologia.<\/p>\n<p><a href=\"https:\/\/news.google.com\/rss\/articles\/CBMibWh0dHBzOi8vb2xoYXJkaWdpdGFsLmNvbS5ici8yMDIzLzExLzEzL2ludGVybmV0LWUtcmVkZXMtc29jaWFpcy9tZXRhLWFudW5jaWEtbm92b3MtcmVjdXJzb3MtcGFyYS1hbnVuY2lhbnRlcy_SAQA?oc=5\">source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A Meta anunciou recentemente novas ferramentas de intelig\u00eancia artificial (IA) para anunciantes, envolvendo gera\u00e7\u00e3o de leads (potenciais consumidores), CRM (Gest\u00e3o de Relacionamento com o Cliente) e mais.Leia mais:A Meta acredita que o Facebook e Instagram tamb\u00e9m podem se tornar plataformas de vendas. Ap\u00f3s oferecer (e desistir) das compras ao vivo,\u00a0a empresa\u00a0anunciou recentemente uma parceria com&#8230;<\/p>\n","protected":false},"author":1,"featured_media":13627,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[32],"tags":[36],"class_list":["post-13626","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.1 (Yoast SEO v22.7) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Meta anuncia novos recursos para anunciantes - Olhar Digital - 4tuneagencia.digital<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/4tuneagencia.digital\/blog\/meta-anuncia-novos-recursos-para-anunciantes-olhar-digital\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Meta anuncia novos recursos para anunciantes - Olhar Digital\" \/>\n<meta property=\"og:description\" content=\"A Meta anunciou recentemente novas ferramentas de intelig\u00eancia artificial (IA) para anunciantes, envolvendo gera\u00e7\u00e3o de leads (potenciais consumidores), CRM (Gest\u00e3o de Relacionamento com o Cliente) e mais.Leia mais:A Meta acredita que o Facebook e Instagram tamb\u00e9m podem se tornar plataformas de vendas. 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