{"id":14665,"date":"2024-05-13T10:53:20","date_gmt":"2024-05-13T13:53:20","guid":{"rendered":"https:\/\/4tuneagencia.digital\/blog\/google-deixa-escapar-quanto-paga-a-apple-por-buscas-e-anuncios-no-safari-olhar-digital\/"},"modified":"2024-05-13T10:53:20","modified_gmt":"2024-05-13T13:53:20","slug":"google-deixa-escapar-quanto-paga-a-apple-por-buscas-e-anuncios-no-safari-olhar-digital","status":"publish","type":"post","link":"https:\/\/4tuneagencia.digital\/blog\/google-deixa-escapar-quanto-paga-a-apple-por-buscas-e-anuncios-no-safari-olhar-digital\/","title":{"rendered":"Google deixa escapar quanto paga \u00e0 Apple por buscas e an\u00fancios no Safari &#8211; Olhar Digital"},"content":{"rendered":"<p>Uma testemunha acabou revelando no julgamento antitruste do Google quando <a href=\"https:\/\/olhardigital.com.br\/tag\/google\/\" rel=\"noreferrer noopener\">a empresa<\/a> paga em receita por publicidade e pesquisas no Safari, o navegador da Apple.<br \/><strong>Leia mais:<\/strong><br \/>O vice-presidente s\u00eanior de servi\u00e7os da Apple, Eddy Cue, chegou falar sobre o acordo em setembro. Segundo o executivo, a empresa controlada por Tim Cook queria uma fatia ainda maior do dinheiro pelo tr\u00e1fego gerado no Safari, mas as empresas teriam concordado com os 36% revelados no tribunal.<br \/>Vale ressaltar que o Google tamb\u00e9m paga caro para vir como o mecanismo de busca padr\u00e3o n\u00e3o s\u00f3 no Safari, mas tamb\u00e9m em outros navegadores famosos como o Firefox. Apenas em 2021, a empresa gastou US$ 26,3 bilh\u00f5es para isso. Do montante, <strong>US$ 18 bilh\u00f5es foram destinados \u00e0 Apple<\/strong>.<br \/>O Google tem tentado manter todos esses detalhes em sigilo enquanto o julgamento avan\u00e7a nos Estados Unidos, mas os dados continuam vazando.<br \/>Al\u00e9m de ser alvo do Departamento de Justi\u00e7a dos\u00a0Estados Unidos, o Google est\u00e1 enfrentado outra batalha jur\u00eddica em novembro.<br \/>O caso tamb\u00e9m \u00e9 relacionado com monop\u00f3lio, s\u00f3 que desta vez na\u00a0Play Store, a loja de aplicativos da empresa. O processo est\u00e1 sendo movido pela Epic Games, criadora do jogo Fortnite.<br \/>Saiba <a href=\"https:\/\/olhardigital.com.br\/2023\/11\/05\/pro\/mais-batalhas-no-tribunal-google-tera-que-se-defender-de-acusacoes-da-criadora-do-fortnite\/\" rel=\"noreferrer noopener\">mais detalhes sobre o caso aqui<\/a>.<br \/>Gabriel S\u00e9rvio \u00e9 formado em Comunica\u00e7\u00e3o Social pelo Centro Universit\u00e1rio Geraldo Di Biase e faz parte da reda\u00e7\u00e3o do Olhar Digital desde 2020.<\/p>\n<p><a href=\"https:\/\/news.google.com\/rss\/articles\/CBMidGh0dHBzOi8vb2xoYXJkaWdpdGFsLmNvbS5ici8yMDIzLzExLzE0L3Byby9nb29nbGUtZGVpeGEtZXNjYXBhci1xdWFudG8tcGFnYS1hLWFwcGxlLXBvci1idXNjYXMtZS1hbnVuY2lvcy1uby1zYWZhcmkv0gEA?oc=5\">source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Uma testemunha acabou revelando no julgamento antitruste do Google quando a empresa paga em receita por publicidade e pesquisas no Safari, o navegador da Apple.Leia mais:O vice-presidente s\u00eanior de servi\u00e7os da Apple, Eddy Cue, chegou falar sobre o acordo em setembro. Segundo o executivo, a empresa controlada por Tim Cook queria uma fatia ainda maior&#8230;<\/p>\n","protected":false},"author":1,"featured_media":14666,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[32],"tags":[36],"class_list":["post-14665","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.1 (Yoast SEO v22.7) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Google deixa escapar quanto paga \u00e0 Apple por buscas e an\u00fancios no Safari - Olhar Digital - 4tuneagencia.digital<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/4tuneagencia.digital\/blog\/google-deixa-escapar-quanto-paga-a-apple-por-buscas-e-anuncios-no-safari-olhar-digital\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google deixa escapar quanto paga \u00e0 Apple por buscas e an\u00fancios no Safari - Olhar Digital\" \/>\n<meta property=\"og:description\" content=\"Uma testemunha acabou revelando no julgamento antitruste do Google quando a empresa paga em receita por publicidade e pesquisas no Safari, o navegador da Apple.Leia mais:O vice-presidente s\u00eanior de servi\u00e7os da Apple, Eddy Cue, chegou falar sobre o acordo em setembro. Segundo o executivo, a empresa controlada por Tim Cook queria uma fatia ainda maior...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/4tuneagencia.digital\/blog\/google-deixa-escapar-quanto-paga-a-apple-por-buscas-e-anuncios-no-safari-olhar-digital\/\" \/>\n<meta property=\"og:site_name\" content=\"4tuneagencia.digital\" \/>\n<meta property=\"article:published_time\" content=\"2024-05-13T13:53:20+00:00\" \/>\n<meta name=\"author\" content=\"4tune\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"4tune\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/4tuneagencia.digital\/blog\/google-deixa-escapar-quanto-paga-a-apple-por-buscas-e-anuncios-no-safari-olhar-digital\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/4tuneagencia.digital\/blog\/google-deixa-escapar-quanto-paga-a-apple-por-buscas-e-anuncios-no-safari-olhar-digital\/\"},\"author\":{\"name\":\"4tune\",\"@id\":\"https:\/\/4tuneagencia.digital\/blog\/#\/schema\/person\/7c40d2e8b9964c2390122613459c2100\"},\"headline\":\"Google deixa escapar quanto paga \u00e0 Apple por buscas e an\u00fancios no Safari &#8211; 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