{"id":14703,"date":"2024-05-14T17:45:56","date_gmt":"2024-05-14T20:45:56","guid":{"rendered":"https:\/\/4tuneagencia.digital\/blog\/pokemon-go-niantic-cria-iniciativa-para-apoiar-comercio-local-na-pandemia-o-povo\/"},"modified":"2024-05-14T17:45:56","modified_gmt":"2024-05-14T20:45:56","slug":"pokemon-go-niantic-cria-iniciativa-para-apoiar-comercio-local-na-pandemia-o-povo","status":"publish","type":"post","link":"https:\/\/4tuneagencia.digital\/blog\/pokemon-go-niantic-cria-iniciativa-para-apoiar-comercio-local-na-pandemia-o-povo\/","title":{"rendered":"Pok\u00e9mon GO: Niantic cria iniciativa para apoiar com\u00e9rcio local na pandemia &#8211; O POVO"},"content":{"rendered":"<p><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter size-large wp-image-12700\" src=\"https:\/\/blogs.opovo.com.br\/foradaordem\/wp-content\/themes\/veen\/assets\/images\/transparent.gif\" data-lazy=\"true\" data-src=\"https:\/\/blogs.opovo.com.br\/foradaordem\/wp-content\/uploads\/sites\/93\/2020\/07\/pok\u00e9mon-go-740x493.jpg\" alt=\"\" width=\"740\" height=\"493\" data-srcset=\"https:\/\/blogs.opovo.com.br\/foradaordem\/wp-content\/uploads\/sites\/93\/2020\/07\/pok\u00e9mon-go-740x493.jpg 740w, https:\/\/blogs.opovo.com.br\/foradaordem\/wp-content\/uploads\/sites\/93\/2020\/07\/pok\u00e9mon-go-300x200.jpg 300w, https:\/\/blogs.opovo.com.br\/foradaordem\/wp-content\/uploads\/sites\/93\/2020\/07\/pok\u00e9mon-go-768x512.jpg 768w, https:\/\/blogs.opovo.com.br\/foradaordem\/wp-content\/uploads\/sites\/93\/2020\/07\/pok\u00e9mon-go-1536x1024.jpg 1536w, https:\/\/blogs.opovo.com.br\/foradaordem\/wp-content\/uploads\/sites\/93\/2020\/07\/pok\u00e9mon-go-120x80.jpg 120w, https:\/\/blogs.opovo.com.br\/foradaordem\/wp-content\/uploads\/sites\/93\/2020\/07\/pok\u00e9mon-go.jpg 1920w\" data-sizes=\"(max-width: 740px) 100vw, 740px\" \/><br \/>Pequenos com\u00e9rcios est\u00e3o entre os mais afetados pela <strong>Covid-19<\/strong>, pandemia que gerou crise financeira entre v\u00e1rios setores econ\u00f4micos. Para ajudar a driblar esse problema, a <strong>Niantic<\/strong>, empresa de software por tr\u00e1s do game <strong>Pok\u00e9mon GO<\/strong>, criou a<strong> Iniciativa Niantic de Recupera\u00e7\u00e3o de Empresas Locais<\/strong>, que ocorre dentro do jogo.<br \/>Agora, treinadores do Canad\u00e1, Gr\u00e3-Bretanha, Jap\u00e3o, M\u00e9xico e EUA poder\u00e3o indicar pequenas empresas locais favoritas para participar da Iniciativa. A princ\u00edpio, ser\u00e3o apoiadas mil empresas, com o que a Niantic define como &#8220;promo\u00e7\u00e3o complementar&#8221; no Pok\u00e9mon GO durante um ano.<br \/>&#8220;Os locais f\u00edsicos dessas fachadas de lojas locais aparecer\u00e3o como Pok\u00e9paradas ou Gin\u00e1sios patrocinados no mapa do jogo Pok\u00e9mon GO, e essas empresas ter\u00e3o acesso a ferramentas de marketing adicionais no jogo, como campanhas de promo\u00e7\u00e3o&#8221;, diz a Niantic em nota oficial.<br \/>&#8220;Ao aproveitar esses recursos, as pequenas empresas podem conscientizar sua localiza\u00e7\u00e3o e ofertas de produtos, exibir mensagens e ofertas com segmenta\u00e7\u00e3o geogr\u00e1fica para jogadores pr\u00f3ximos e criar uma experi\u00eancia mais divertida e envolvente para os jogadores visitantes, quando for seguro&#8221;, continua o comunicado.<br \/>Ainda n\u00e3o h\u00e1 previs\u00e3o de quando a Iniciativa chega ao Brasil.<br \/>Tagged in:<br \/>Legal esse apoio da niantic as empresas locais, mas \u00e9 por interesse pr\u00f3prio \u00e9 claro.<br \/>O entretenimento de  Marketing, atrav\u00e9s desenhos, jogos digitais e vendas online aumento na pandemia.<br \/><input id=\"wp-comment-cookies-consent\" name=\"wp-comment-cookies-consent\" type=\"checkbox\" value=\"yes\" \/> <label for=\"wp-comment-cookies-consent\">Salvar meus dados neste navegador para a pr\u00f3xima vez que eu comentar.<\/label><br \/><input name=\"submit\" type=\"submit\" id=\"submit\" class=\"button\" value=\"Publicar coment\u00e1rio\" \/> <input type='hidden' name='comment_post_ID' value='12699' id='comment_post_ID' \/> <input type='hidden' name='comment_parent' id='comment_parent' value='0' \/> <br \/><label>&#916;<textarea name=\"ak_hp_textarea\" cols=\"45\" rows=\"8\" maxlength=\"100\"><\/textarea><\/label><input type=\"hidden\" id=\"ak_js_1\" name=\"ak_js\" value=\"132\"\/><script>document.getElementById( \"ak_js_1\" ).setAttribute( \"value\", ( new Date() ).getTime() );<\/script><br \/>Share Article:<br \/><span class=\"dot small\"><\/span> <br \/>Jornalista. Na equipe do O POVO desde 2015. Em 2018, criou o podcast Fora da Ordem e integrou as equipes que venceram o Pr\u00eamio Gandhi de Comunica\u00e7\u00e3o e o Pr\u00eamio CDL de Comunica\u00e7\u00e3o. Em 2019, assinou a organiza\u00e7\u00e3o da antologia &#8220;Relic\u00e1rio&#8221;. Estudou Comunica\u00e7\u00e3o em M\u00fasica na OnStage Lab (SP) e \u00e9 p\u00f3s-graduando em Jornalismo Digital pela Est\u00e1cio de S\u00e1.<\/p>\n<p><a href=\"https:\/\/news.google.com\/rss\/articles\/CBMicGh0dHBzOi8vYmxvZ3Mub3Bvdm8uY29tLmJyL2ZvcmFkYW9yZGVtLzIwMjAvMDcvMDIvcG9rZW1vbi1nby1uaWFudGljLWNyaWEtaW5pY2lhdGl2YS1wYXJhLWFwb2lhci1jb21lcmNpby1sb2NhbC_SAXBodHRwczovL2Jsb2dzLm9wb3ZvLmNvbS5ici9mb3JhZGFvcmRlbS8yMDIwLzA3LzAyL3Bva2Vtb24tZ28tbmlhbnRpYy1jcmlhLWluaWNpYXRpdmEtcGFyYS1hcG9pYXItY29tZXJjaW8tbG9jYWwv?oc=5\">source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pequenos com\u00e9rcios est\u00e3o entre os mais afetados pela Covid-19, pandemia que gerou crise financeira entre v\u00e1rios setores econ\u00f4micos. Para ajudar a driblar esse problema, a Niantic, empresa de software por tr\u00e1s do game Pok\u00e9mon GO, criou a Iniciativa Niantic de Recupera\u00e7\u00e3o de Empresas Locais, que ocorre dentro do jogo.Agora, treinadores do Canad\u00e1, Gr\u00e3-Bretanha, Jap\u00e3o, M\u00e9xico&#8230;<\/p>\n","protected":false},"author":1,"featured_media":14704,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[32],"tags":[36],"class_list":["post-14703","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.1 (Yoast SEO v22.7) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Pok\u00e9mon GO: Niantic cria iniciativa para apoiar com\u00e9rcio local na pandemia - O POVO - 4tuneagencia.digital<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/4tuneagencia.digital\/blog\/pokemon-go-niantic-cria-iniciativa-para-apoiar-comercio-local-na-pandemia-o-povo\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pok\u00e9mon GO: Niantic cria iniciativa para apoiar com\u00e9rcio local na pandemia - O POVO\" \/>\n<meta property=\"og:description\" content=\"Pequenos com\u00e9rcios est\u00e3o entre os mais afetados pela Covid-19, pandemia que gerou crise financeira entre v\u00e1rios setores econ\u00f4micos. Para ajudar a driblar esse problema, a Niantic, empresa de software por tr\u00e1s do game Pok\u00e9mon GO, criou a Iniciativa Niantic de Recupera\u00e7\u00e3o de Empresas Locais, que ocorre dentro do jogo.Agora, treinadores do Canad\u00e1, Gr\u00e3-Bretanha, Jap\u00e3o, M\u00e9xico...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/4tuneagencia.digital\/blog\/pokemon-go-niantic-cria-iniciativa-para-apoiar-comercio-local-na-pandemia-o-povo\/\" \/>\n<meta property=\"og:site_name\" content=\"4tuneagencia.digital\" \/>\n<meta property=\"article:published_time\" content=\"2024-05-14T20:45:56+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blogs.opovo.com.br\/foradaordem\/wp-content\/themes\/veen\/assets\/images\/transparent.gif\" \/>\n<meta name=\"author\" content=\"4tune\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"4tune\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/4tuneagencia.digital\/blog\/pokemon-go-niantic-cria-iniciativa-para-apoiar-comercio-local-na-pandemia-o-povo\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/4tuneagencia.digital\/blog\/pokemon-go-niantic-cria-iniciativa-para-apoiar-comercio-local-na-pandemia-o-povo\/\"},\"author\":{\"name\":\"4tune\",\"@id\":\"https:\/\/4tuneagencia.digital\/blog\/#\/schema\/person\/7c40d2e8b9964c2390122613459c2100\"},\"headline\":\"Pok\u00e9mon GO: Niantic cria iniciativa para apoiar com\u00e9rcio local na pandemia &#8211; 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