{"id":4497,"date":"2023-09-22T10:18:27","date_gmt":"2023-09-22T13:18:27","guid":{"rendered":"https:\/\/4tuneagencia.digital\/blog\/como-encontrar-informacoes-sobre-anuncios-eleitorais-no-google-the-keyword-google-product-and-technology-news\/"},"modified":"2023-09-22T10:18:27","modified_gmt":"2023-09-22T13:18:27","slug":"como-encontrar-informacoes-sobre-anuncios-eleitorais-no-google-the-keyword-google-product-and-technology-news","status":"publish","type":"post","link":"https:\/\/4tuneagencia.digital\/blog\/como-encontrar-informacoes-sobre-anuncios-eleitorais-no-google-the-keyword-google-product-and-technology-news\/","title":{"rendered":"Como encontrar informa\u00e7\u00f5es sobre an\u00fancios eleitorais no Google &#8211; The Keyword | Google Product and Technology News"},"content":{"rendered":"<p>Elei\u00e7\u00f5es<br \/>14 Set, 2022<br \/><span class=\"article-meta__read-time--number\"><\/span>minutos de leitura<br \/>Desde junho de 2022, com o lan\u00e7amento do nosso Relat\u00f3rio de Transpar\u00eancia de Publicidade Pol\u00edtica no Brasil, qualquer pessoa pode visualizar os valores, locais e nomes de quem faz publicidade eleitoral em nossas plataformas.<br \/>Nosso objetivo \u00e9 apoiar a propaganda pol\u00edtica respons\u00e1vel. Conte\u00fados que mencionam candidatos, titulares de cargos federais, estaduais ou partidos pol\u00edticos entram no Relat\u00f3rio, ainda que o conte\u00fado n\u00e3o tenha um pedido claro de voto. Isso porque o que define um an\u00fancio como eleitoral para o Google \u00e9 a men\u00e7\u00e3o aos candidatos e ocupantes de cargos p\u00fablicos em n\u00edvel federal e estadual.<br \/>Os dados dispon\u00edveis na vers\u00e3o brasileira do Relat\u00f3rio s\u00e3o de an\u00fancios eleitorais em n\u00edvel federal publicados no Google Ads e no Display &amp; V\u00eddeo 360 a partir de 17 de novembro de 2021 e publicidade em n\u00edvel estadual a partir de 1\u00ba de setembro de 2022. As informa\u00e7\u00f5es s\u00e3o atualizadas constantemente e v\u00e3o continuar no ar ap\u00f3s as elei\u00e7\u00f5es.<br \/>Todos os anunciantes, sejam eles pessoa f\u00edsica ou jur\u00eddica, que querem fazer an\u00fancios eleitorais precisam passar por um <a href=\"https:\/\/support.google.com\/adspolicy\/troubleshooter\/9973345?hl=pt-BR\">processo obrigat\u00f3rio de verifica\u00e7\u00e3o<\/a> e precisam seguir as regras descritas em nossa <a href=\"https:\/\/support.google.com\/adspolicy\/answer\/6014595\">pol\u00edtica de conte\u00fado pol\u00edtico<\/a>, al\u00e9m das <a href=\"https:\/\/support.google.com\/adspolicy\/answer\/6008942\">regras gerais para publicidade do Google Ads<\/a>.<br \/>O Brasil n\u00e3o \u00e9 o primeiro territ\u00f3rio em que o Google d\u00e1 transpar\u00eancia aos an\u00fancios pol\u00edticos. Em 2018, disponibilizamos o Relat\u00f3rio de Transpar\u00eancia de Publicidade Pol\u00edtica nos Estados Unidos e, na sequ\u00eancia, Uni\u00e3o Europeia, Austr\u00e1lia, \u00cdndia, Israel, Nova Zel\u00e2ndia, Reino Unido e Taiwan. No Brasil, o Relat\u00f3rio foi lan\u00e7ado em junho de 2022.<br \/>Para mais detalhes sobre o Relat\u00f3rio, consulte as <a href=\"https:\/\/blog.google\/intl\/pt-br\/novidades\/iniciativas\/verificacao-de-anunciantes-eleitorais-e-o-relatorio-de-transparencia-de-publicidade-politica\/\">perguntas mais frequentes<\/a> ou visite nossa <a href=\"https:\/\/support.google.com\/adspolicy\/answer\/6014595?hl=pt-BR\">Central de Ajuda<\/a>.<br \/>               Siga-nos             <\/p>\n<p><a href=\"https:\/\/news.google.com\/rss\/articles\/CBMihAFodHRwczovL2Jsb2cuZ29vZ2xlL2ludGwvcHQtYnIvcHJvZHV0b3MvZXhwbG9yZS1lLWVuY29udHJlLXJlc3Bvc3Rhcy9jb21vLWVuY29udHJhci1pbmZvcm1hY29lcy1zb2JyZS1hbnVuY2lvcy1lbGVpdG9yYWlzLW5vLWdvb2dsZS_SAYgBaHR0cHM6Ly9ibG9nLmdvb2dsZS9pbnRsL3B0LWJyL3Byb2R1dG9zL2V4cGxvcmUtZS1lbmNvbnRyZS1yZXNwb3N0YXMvY29tby1lbmNvbnRyYXItaW5mb3JtYWNvZXMtc29icmUtYW51bmNpb3MtZWxlaXRvcmFpcy1uby1nb29nbGUvYW1wLw?oc=5\">source<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Elei\u00e7\u00f5es14 Set, 2022minutos de leituraDesde junho de 2022, com o lan\u00e7amento do nosso Relat\u00f3rio de Transpar\u00eancia de Publicidade Pol\u00edtica no Brasil, qualquer pessoa pode visualizar os valores, locais e nomes de quem faz publicidade eleitoral em nossas plataformas.Nosso objetivo \u00e9 apoiar a propaganda pol\u00edtica respons\u00e1vel. Conte\u00fados que mencionam candidatos, titulares de cargos federais, estaduais ou&#8230;<\/p>\n","protected":false},"author":1,"featured_media":4498,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[32],"tags":[36],"class_list":["post-4497","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.1 (Yoast SEO v22.7) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Como encontrar informa\u00e7\u00f5es sobre an\u00fancios eleitorais no Google - The Keyword | Google Product and Technology News - 4tuneagencia.digital<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/4tuneagencia.digital\/blog\/como-encontrar-informacoes-sobre-anuncios-eleitorais-no-google-the-keyword-google-product-and-technology-news\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Como encontrar informa\u00e7\u00f5es sobre an\u00fancios eleitorais no Google - The Keyword | Google Product and Technology News\" \/>\n<meta property=\"og:description\" content=\"Elei\u00e7\u00f5es14 Set, 2022minutos de leituraDesde junho de 2022, com o lan\u00e7amento do nosso Relat\u00f3rio de Transpar\u00eancia de Publicidade Pol\u00edtica no Brasil, qualquer pessoa pode visualizar os valores, locais e nomes de quem faz publicidade eleitoral em nossas plataformas.Nosso objetivo \u00e9 apoiar a propaganda pol\u00edtica respons\u00e1vel. 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